Website and SEO
Website outlook is the first thing a visitor notices, no article has been read yet, no link has been clicked, but a visitor already has an idea about your website. You will confront heaps of examples of out of date sites on the Internet – a decade ago these web design “guru” creations were innovatory and modern, but now they seem very unattractive.
Most of the time when companies consider a site redesign, they are willing to refresh their website look. Rarely companies would do their own research first and order a redesign because their website needs new, SEO friendly design.
Well, if you have already asked youself a question where to start from? Here are some suggestions to take into consideration.
Usability has a significant importance, but take SEO into account too at that stage. It will save you time, money and effort to build a website correctly from the SEO point of view than to work on your SEO errors later.
Try to build search engine friendly pages and URLs with WordPress or another CMS platform.
Work on your keyword strategy and build a website that actually has pages devoted to the keywords. Having a ranking for a keyword is not enough. You need to have worked on your content as well in order to get the search engines recognize your site.
Don’t be afraid to enlarge your website. You may be surprised after relaunch because more pages will actually bring you more traffic.
Your website design, structure and content has everything to do with how the search engines will rank your site.
Dont hurry with launching your redesigned web page before you make sure that your old pages are redirected to the new URLs.
Your new website design should allow for textual content for each page. Don’t forget that search engines don’t read images, but text. You don’t need to work for an Search Engine Optimization Company to know that you can use text–based navigation and Alt Tags.
If you follow these steps, your website will do much better in the search engines and you’ll no doubt save your time and money in the process. Once your website is redesigned you may consult an seo or ppc agency to help with paid search engine submission to get you ranked faster.