How to Generate Traffic by Increasing Your PageRank - PageRank Technology
Floating a website is not sufficient to give you recognition on the web. There are as many as 450,000 websites for the viewers to choose from. Even the number of relevant websites for his or her search could go into thousands. Therefore it is necessary that viewers feel the presence of your website and it does not fade into obscurity. For accomplishment of this important task you would naturally resort to search engine optimization, often with press release distribution.
People commonly think that the name PageRank refers to the ranking of a web page. That makes sense, but the truth is it is named after Larry Page, who developed it at Stanford University.
Not all links are counted in the calculation of PageRank. Votes from known link farms or other penalized sites are not counted. Sites that link to penalized sites are penalized themselves. But there is no penalty for an inbound link from a penalized site.
It is better to have the keyword in the domain name. Consider the Sony camera example. We can have many websites such as forums and camera forums, they might say I bought the Sony handycam and the Sony website is sony.com. They’re shooting a whole lot of links all over the internet and because that is a big brand name there are going to be hundreds of websites all linking back to the Sony website, all saying Sony. So there’s a pretty good chance it is going to rank for Sony camera. I’m sure people will be linking to Sony camera. So the Sony website is probably going to rank number one.
That’s why we&’re going to have a better chance if we go for the longer tail keywords. If you remember back to the way Google works, Google will rank your website based on a few things. First, what the web page says, so you want to do all the on page optimisation and second what other people say about your website. We might be able to rank for Sony camera handycam xpf250 hybrid because there may not be too many people linking to the Sony website with that keyword. But I think we could try and rank for that because we could build a page that optimized specifically for that keyword and then also via a link to that to say exactly what we want it to say. Keep a look out for more How To SEO articles in this series
Resource Author Francisco Rodriguez H.
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