Dissecting a successful direct marketing e-mail – 3rd Edition
E-mail is the perfect media for direct marketing. Compared to regular mail, it is about hundred times cheaper. Yet, few companies manage to run a truly successful direct marketing campaign, according to Paul Soltoff. Paul has been in business of direct marketing for the past 20 years. Now he is a chief executive officer of SendTec, Inc., the parent company of DirectNet Advertising (DNA) and iFactz
By Lifepath Unlimited
Lifepath Unlimited Review Yaab